Bride of the Moment - Bride of the Month

Love and Pride - Jenny on her Dad's Arm

It was a pleasant surprise, when, last April, weddingsnsw.com asked for permission to publish my photos of Ben and Jenny's wedding in their Bride of the Month section. Nice for Ben and Jenny, encouraging for me - apart from this blog and a little Facebook promotion, I don't advertise much. I have space on a few wedding directories, but most of my referrals come direct or by word of mouth. So an unsolicited approach like this is very welcome, and the exposure it generates for my photography can't hurt, now can it.

So...I am very pleased to share that the same honour  has just been extended to Sam and Angela (well, Angela, I suppose: Sam is hardly a bride!) Congratulations Angela, you are to be the NSW Bride of the Month - I haven't been told for which month yet (is is never in the month the couple weds - it obviously happens after the photos have been published). As soon as I am notified I will post a link here.

I wonder what it is that makes someone say "there is our bride of the month". It could be outstanding photography, or the great settings that we use for our pictures, or the efforts we make to avoid clichéd pictures and ensure each couple's unique day doesn't come out looking like every other couple's wedding.

Sam and Angela Go to Town

The truth is, it is probably something about the bride herself. What does the photographer contribute to that joyful, serene, anxious, elated, proud, worried, carefree vibe that is a bride's persona on her day? 

For us, it is about capturing those emotions without getting in the way, following the day without interfering with it's natural evolution, being carried along by its flow, directing without altering, highlighting it without changing who the bride IS and what she is experiencing.

Forget style and technique - what do they mean if you don't notice; and noticing is not worth much if you don't understand; understanding is useless if your don't have the temperament and the knowledge to interpret and present the essence of what you see, without trying to impose your photographic style on the couple's reality. Only then does technique comes into play, along with experience and the right equipment; but first things first: our Brides' images are special  because we do notice, not just how wonderful they are, but just how they are wonderful. 

Thank you Angela: enjoy your preview.

Sam and Angela at the QVB

Second Time Around

There is something special about a second or subsequent wedding. It has a very different emotional texture to the typical Veils and Vows new bride wedding day. Not second best, by any measure, but ...different.

Whatever brings a formerly married couple to the point where they are free to marry again, their history has a significant influence on their wedding plans, their ideas about what marriage means and how to live as a couple. It is a very different set of expectations to those of someone who has never had the experience of being a husband or wife.

Many of our clients are already living together, often with a young family, when they ask us to share their wedding day, but they are coming to place a successful union on a different level. That is quite different to the experience of the Second-Time-Arounders.

It doesn't matter what combination of events were involved, the end of a marriage is always touched by grief, loss and often, by a sense of failure or inadequacy. That is a lot to overcome, and committing to marriage again shows resilience, real strength, a willingness to trust and the ability to invest yourself in another person.

It isn't just the couple's attitude towards marriage that is different, but their attitude to the ceremony is different, too. Not all couples, but most, seem to want to simplify the day - to limit it to the essentials: the ceremony, perhaps a small reception, a few close friends. That could seem very limiting if you are a photographer.... No bridal preparation, no location or studio session, no engagement party photos, not albums or slideshows... in fact, some people don't think it's worth hiring a photographer at all.

In a way, I agree: a "Capital W" Wedding Photographer who is going to approach this as they would their typical bride and groom, or shoehorn their day into the 'tog's mold for a wedding shoot is not going to have much to offer. But this is still a really important event in the couple's life. Of course it should be recorded and it deserves the attention of a skillful photographer, but it has to be appropriate photography, too.

The budget is going to be different as well, and if the photographer is going to really honour the newly re-weds view, he is going to have to tailor his services and products to what really counts and what the day means to his clients.

Earlier this year, I started tailoring a special package for people about to enter marriage for the second time. So far we have been able to work with people who had been widowed, others who have been through a divorce, and the idea of "the package" has had to be interpreted pretty loosely; there are just so many individual differences. But there are a few things that are consistent for our Second Time Around Weddings.

First, we charge a little less, mainly because we spend less of the day with our couples.

Although we strongly promote albums, they tend to run to about 30 pages - much smaller than the typical 150 page albums that we do for other couples; and we always include a free enlargement and at least one framed print., which is what many clients want.

Is it good business to offer a service that will never make the same profit as our standard offerings? Maybe not, but then who ever said "good business" the only reason people become wedding photographers?

Your Wedding: Photography and Style

I have wanted to write about Style for a while. It is a confusing subject, and I suspect I will have to come back to it more than once, so if this post seems a bit tenuous and incomplete, please be patient.

A confusing subject? Sure. Ask a painter or a photographer about style, then repeat the question to a hairdresser; take it up with an architect and a landscape artist. All the conversations will have somethings in common, but lock your painter, architect, hairdresser and the rest in one room, throw in a violinist, a sculptor and a composer - chaos!

I get quite a bit of feedback from wedding professionals, so I know they read this blog, and I bet as soon as they saw the heading, every one of them  "knew" what it was going to be about. Whether they were right or wrong, I bet it wasn't what our brides would be expecting to read about Style and their wedding day.

Before I get in too deep: Style is endlessly discussed in Art Schools and Art Circles and it is generally about one of two things: either, the personal imprint of a photographer or other visual artist that makes their work immediately identifiable to those in the know; or, the technical skills and ability required to emulate a particular artist's work, either as a learning tool or as evidence that a person under scrutiny has less merit as an artist, because he has not evolved a true Style of his own.

Most work is derivative: we admire a photographer's work, and either consciously or otherwise, we start to produce work that is like their's. We think our photograph  is good when it is like one our favourites, though we may not realise that... then, as our body of work grows, and we become more confident, we lose sight of the connection between our work and its creative origins: our style is derivative just as much as our works.

Is this a bad thing? Not really. There are just so many "originals" in the world, and it would be a great pity if the style for which they were famed died with them.

Well this may be interesting, but it is getting a bit "arty".

If you are a bride-to-be planning that most wonderful wedding, do you care if your photographer's work is original or derivative, whether she is admired by the atrs community for her (capital S) Style? I doubt it. Some of my brides are photographers: they don't really care about the niceties of Style, either. What is foremost in most bride's mind is how they will look in their pictures, and if they can find a photographer whose gallery or portfolo excites or inspires them - wonderful. But you know what - I think the photographer's photographic style is a lot less important than their personality - another kind of style; the way they respond to you as their personal client.

If you choose a photographer because the work they display to represent them appeals, then find you can't stand to be in the same room with them.... OK, that's unlikely, but I have heard plenty of complaints about the attitude of different wedding photographers during the wedding day. I wonder how they ever get new referrals!

That aside, it seems to me that for a majority of people, great technical skill, a real understanding of you as a couple, and a willingness to build a set of wedding photographs that represents you - your style - is a good deal more important than promoting their style through your wedding.

Of course, there is a more general style question...do you see your photos as a formal, record of the event,  as a traditional wedding record, or do you want a journalistic approach? Maybe you want the photos to have a Romantic feeling to them, or perhaps quirky and fun?  Well, you could look for someone whose work fits that concept, but as I said before, a skilled photographer will be able to do that, if he takes the time to listen and get to know you. But if they assume you came to them to replicate at your wedding what they did at another, someone is either lazy or vain; and somebody is going to be disappointed. Don't let it be you!

Publish Post

Beautiful Brides - in the lens of the beholder

Yesterday, Jean and I had lunch on the Nepean Belle. Lovely afternoon for a cruise, and a wonderful venue for a wedding reception.

I know just how good it is because I have had the pleasure of photographing a Reception on board recently. The principal reason for lunch was to celebrate Jean's birthday, but we were also delivering a couple of large format photographs that we had been invited to hang on board.

Apart from being very complimentary about the photos, our Host, Helen, remarked that she was glad that we had brought pictures of a "beautiful" bride: apparently some photographers have wanted to hang pictures of brides that were less than ... attractive.

Now that surprised me, on several fronts: first that the bride's physical appearance should be an issue; secondly that any photographer, who is after all promoting their work, should present any image that shows his bridal subject in anything but the most favourable light. But most of all, because I have never met a bride who was not absolutely gorgeous!

Seriously. In all the time I have been photographing marriage ceremonies, I have never seen any girl or woman who was not truly beautiful on their wedding day. Not one!

Maybe I have a poor appreciation of beauty; maybe I am just a romantic; maybe only really lovely ladies come to me to be photographed.... I don't know. What I do know is that, wedding after wedding I am just knocked out by each bride's beauty. It might be expressed in her femininity, or her inner glow, or in womanly strength, or in her grace, or perhaps her charm... but every woman has within her the essence of beauty which finds its expression in the wedding celebration. I do not imagine it - it is there to see in the wedding photographs.

This is not my creation. It is a quality in the bride. Every guests sees it; the groom is often left quite speechless by it, and my camera records it. It is not an illusion - it is a reality that I have the simple privilege to capture and preserve.

A bride who is NOT beautiful - there is no such thing!

Love the Dress - What are you going to do with it now?

I can't say that "trashing the Dress" is particularly popular out my way, although plenty of photographers offer this so-called service, and I make sure to offer it to my clients... I have not had anyone take it up yet.

The guys aren't interested one way or the other; unless it is a hired garment and they might have to pay for the damage!

Some of the girls are worried about the dress itself... what if it gets dirty, torn, stained and they can't get it clean? Or about the tradition: it was Grandma's/I want my daughter to be able to wear it/ mum would kill me.

Mostly though, the idea of risking a very expensive garment is the issue, even if it is just to preserve its resale value. So I was very interested to bump into Lynne and Peter last week.

Lynne and Peter Smith are dry cleaners. More than that.... they have a unique Wedding Gown repair and preservation process which involves specialized cleaning and hand repair of the dress. One clean, it is placed in a sealed box to prevent mold, mildew, or insect damage.

Not just a clean dress in a box. This airtight container has had the oxygen replaced by an inert gas so that no yellowing or discoloration from oxidation can possibly harm the gown. The box - maybe I should call it a "vault" - has a clear window in it so you can see your dress, which has been carefully, lovingly folded and padded using acid-free tissue to enhance its form and show off any detail work.

That's not all: the box is then placed in an outer container that has extra features to control humidity, pH, and oxygen levels, so preventing sunlight & UV damage during long-term storage, while still letting you have a peek when the urge takes you.

Everything is acid-free - the storage chest, box and packing tissue. Which means each gown is properly stored in materials that will not yellow or “bleed” into the fabric over the years.

What a great fit for a Trash the Dress promotion, though I - I could do the shoot, and send the dress to Lynne and Peter who would clean the gown. The bride would be reassured and the groom would have no need to worry, knowing the dress was going to be properly repaired and cared for. Bad Idea, David!

Lynne must have seen something in my eyes: "You don't do Trash the Dress, do you?" - It wasn't so much a question as an accusation! I was really thankful to be able promise I never had, and then just sit quietly (innocently!) and listen to her horror stories:

- the mother-of-the-Bride, devastated by what had been done to her wedding gift (The Gown);

- the $8000 Designer Dress that would never be free of seaweed stains;

- what it means to get sand or soil or mud into the fine seams of a hand sewn gown (did you ever try to unpick and then resew a one-of-a-kind, or match hand made buttons that cannot be bought in any store?)

I won't trouble you with the details, but the conclusion was very simple: Lynne will not touch a dress that has been abused just for the sake of a passing photographic fad! As for entering into some arrangement with Practicaps Weddings to promote such vandalism..... I never actually asked!

What I did ask was the cost of her Heirloom Preservation service...can't tell you, exactly, it depends on the individual job; but for an off the rack gown that hasn't suffered too much on the Big Day, think of about $680 as a starting point. For a Couture Gown - POA!

Just a CD of Images, Please.

There are many ways to save money on a Wedding, some better than others. One popular approach is to organize a photographer for your wedding day, but plan to do the printing yourself. This might save money upfront, but there are some pitfalls.

The advantages are obvious: you have the files in your possession and can either print your photos at home or at a local photo outlet, which are often much cheaper than the prices you might expect to pay if your photographer supplies the prints. Likewise, you can make a slideshow on your home computer at no cost beyond a blank DVD and a label - in fact, you can skip the label and just write on the disk with a felt pen.

Department stores and online outlets have many products that sound just like the ones your photographer offers, and if you go direct, there is no middleman: so you can get Canvas Prints, Albums or Coffee-Table books quite cheaply.

Your family and friends will be able to come to you for souvenirs of your wedding, saving them the cost and inconvenience of dealing with the photo studio.

Reinforcing the idea of a disk-only wedding package is the sense that there is no real need for "hard copy"; people expect to share photos on Facebook or e-mail them to family and friends.

This idea appeals to some photographers, too. Most of the work of a wedding photographer is done after the wedding. Quality printing is an art and demands high-end printers, archival papers and inks. Pros do not use $100, 2 cartridge printers or $20 packs of glossy photo paper. Getting good results is expensive and time consuming. Many of us prefer the alternative of a pro-photo lab and pay them to produce true high quality, colour corrected prints.

A part-timer earning a bit of money from their hobby still has to turn up to their real job on Monday. The essential work of editing and preparing the prints and slideshows has to be done after work - a week of staying up till midnight staring at a screen. If the client is going to take that responsibility off the photographers' shoulders, why wouldn't they be willing to let them (and they don't have to take responsibility for the standard of the final results, either). Which is why you should not use a photographer who promises the files by the next day: they have done no work on them and you will be disappointed.

But, back to the subject:

In reality, when people order a "disk only" service, the photos taken at your wedding by the Professional Wedding Photographer, or by guests, seldom see the light of day. Very few are circulated, hardly any get printed, slide shows never eventuate and the DVDs do not even get downloaded to your computer because the files take hours to transfer and fill up the hard drive very quickly. But of course, if you don't download them, you can't edit them...

Are these the only reasons disk-only weddings are rarely viewed? There are many reasons; another is the time demanded to deal with the files on the DVD. They are quite different to the sort of photos that amateur photographers are used to dealing with. A typical wedding will generate 2000 or more files. Each 24bit file is 8 to 12 megabytes in size. Being confronted with so many, often similar images, can seem overwhelming; you can't just dump them onto your iPhone or upload them to MySpace or email them around the country!

And if you have the technology and knowledge to compress and send them, how long will you invest in reviewing and choosing which files to send to different people? Let's say you spend just 3 minutes with each photo - 6000 minutes; let's see...that's 4 days and nights without a break!

A 20 minute slide show averaging 5 seconds per photo will use about 300 slides and take an experienced designer about 6 hours to produce, including music tracks, captions, custom transitions and burning, once the most appropriate slides have been decided on and the music obtained. That's assuming you have the software to make a slideshow that is more than just a progression of pictures.

You can certainly get cheap post-card prints made - as little as 30c to 50c each. Not on quality, heavy weight paper; not with a choice of finishes; not converted to sepia or B&W; not using archival inks and papers that will still be fresh and bright in 80 years time.... but they are cheap!

Of course, you can't just hand over the DVDs and expect the photo store to know which ones to print, and you can't put the DVD in one of those do-it-yourself machines and go through 2000 images, picking out which ones you want as you go. But on the other hand, even at .50cents each, you do not want 2000 odd prints made for $1000!

If you want enlargements made on quality stock, properly framed, the cheap alternative is going to cost about the same as a quality product; if you look for canvas or coffee-table photobooks, the professional equivalent will not only last longer, be better finished and truer in colour to the original, it may also be less expensive (check out my own canvas print prices, as an example). Remember, the enticingly inexpensive ads you see are for minimum sizes - you can get a magazine style album for $30, but it will only be 25cm square and hold about 20 photos. Look for an A4 with a hard cover and enough room for your essential shots and you will get no change from $250 even on-line; an A3 will probably hit $500: but you won't know that till you get to the check-out, by which time you will have spent a week or more trying to get their propriety software and templates to design the book to look as you want it, instead of the way the company wants to print it....

The highest quality prints and albums are not available to the general public: some are only available from international suppliers, for others you have to be registered as a Professional Photographer or Designer in order to access them, while others are only advertised to the professions, so the general public does not even know about them; but that's a side issue...

Obviously, I have a vested interest. As a photographer, I want to be paid for my art and my time, and I want to control the final outputs from my work. I do not want you to show someone a department store enlargement or coffee-table book and say "That is David Rich's work"; they don't know that the inks, paper or stretchers are responsible for the picture looking a bit ordinary; they don't know how different a hand-sewn, UV protected, full bleed album is from the one on your table; they cannot imagine how that First Kiss would come to life it had been printed on gold or silver tinted aluminium instead of paper - but that's my reputation sitting there, and I can do nothing about it.

Photo Shows of the Wedding Day

I have been corresponding with colleagues about photo slide shows, and some that I have posted elsewhere seem to have been taken down. I'll look into that later, but for those interested, there is a 30 second example posted on my Kiss the Bride page and I have added a longer one to this blog.


Feedback is great - positive or otherwise!The short video was created online with the free version of Animoto: the longer one is a ProShowGold production. Proshow is my usual editor.


How much is this like the slide shows I design for my clients? It is a simplified version, without dtp graphics and captions I usually include, and it doesn't place the photos into context like a "real" show would. What I mean by that is that, although the pictures are in chronological order, they don't link together to tell the story of the day as a full set of photos would.